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Consumer behaviour

MARKET DYNAMICS

BUSINESS CULTURE

Short: Boosting Customer Confidence to Drive Sales

Business Behaviour and Culture · Consumer Behaviour · Product or Category
Short: Boost Retail Sales With The “Second Basket” Effect

Business Behaviour and Culture · Consumer Behaviour · Product or Category
The “Nine-Ending Age Effect”: Why Customers Rethink at the Edge of a New Decade

Consumer Behaviour · Market Dynamics · Product or Category
The Power of Specific Numbers in Retail

Business Behaviour and Culture · Consumer Behaviour · Product or Category
The Pratfall Effect: Embracing Brand Imperfections in Retail Marketing

Macro & Cultural Trends · Market Dynamics · Product or Category
Survivorship Bias: Lessons from Business Failures

Business Behaviour and Culture · Consumer Behaviour · Product or Category
The Power of Naming: Building Trust Through Business Names

Business Behaviour and Culture · Market Dynamics · Product or Category
The Goal Gradient Effect – A Retailer’s Secret Weapon to Drive Sales

Consumer Behaviour · Product or Category
Understanding Needs-Based Segmentation in Retail

Consumer Behaviour · Market Dynamics · Product or Category
Boost Customer Loyalty Using the Endowed Progress Effect

Business Behaviour and Culture · Consumer Behaviour · Product or Category